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Salesforce developer

I build on the platform, then write down how it went.

Apex, Lightning Web Components and the integrations hanging off them. Ten years of shipping in other people's orgs, and notes from most of it.

Ava Rodriguez
Open to work
On platform 10yrs
Certifications 8
Orgs shipped 40+
Records migrated 1.2M

This is the preview of the personal homepage a site built on Trailblazer ships with — the theme’s own front door stays a landing page. To make this YOUR homepage, copy this page’s front matter into index.md; the recipe is in the content docs under “Making the homepage yours”.

Writing

Latest posts

Long-form notes on things that took longer than they should have.

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  1. The field audit: deleting 178 fields without an incident

    Part two — the staged deletion: describe, hide, freeze, delete, and the one rollback we needed at step three.

    Jul 8, 20262 min readOrg hygiene · 2DataProcess

  2. The field audit: finding the 200 fields nobody uses

    Part one of cleaning up a nine-year-old org — how to prove a field is dead before you are allowed to delete it.

    Jul 1, 20262 min readOrg hygiene · 1DataProcess

  3. Scratch-org CI in ten minutes, from an empty repo

    The whole pipeline from the write-up, built live — empty repository to a green pull-request check, with the two mistakes left in.

    Jun 20, 2026▶ Video · 12:41DevOpsSFDX

  4. The anatomy of a deployment that goes well

    A demonstration of the split header — the title and the image share the fold — wrapped around a real checklist.

    May 25, 20262 min readDeploymentProcess

Selected work

Projects

Builds, migrations and the odd rescue job.

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Learn

Courses

The same ideas as the blog, rebuilt as a sequence.

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Course4 lessons2h 20mIntermediate

Salesforce integration patterns, end to end

Four lessons, four patterns, one running example — the same billing system connected four different ways, with the bill for each.

Credentials

Certified in

Full resume

Newsletter

One email a month, when there is something worth sending.

New posts, and the occasional thing I learned the expensive way. No course, no funnel, no "quick question".

New posts land in the RSS feed, or say hello at hello@example.com.

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